Starting a business is exciting and ambiguous – and that’s the fun. It’s a time of possibility, experimentation, imagination, and showing the world what you can do. But, it can also feel slow, frustrating, and full of traps and distractions, leaving potential entrepreneurs to question their self-worth and to wonder why they started in the first place. As a small business coach, I’ll help you cultivate an entrepreneur’s mindset, so you can start and grow your businesses with confidence and step boldly into the role of business owner. Subscribe to get access to weekly tips, small business interviews, and more.
☀️ Before Summer Begins
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Heads up! I’ll be taking a break from the weekly newsletter this summer, giving myself time to recharge and focus on a few projects I’m excited to share with you this fall. We spend so much of the year in motion: planning, building, solving, logistics, taking action. Intentional pauses create space to think big and explore something new (or rethink something old). It’s a chance to wipe the windshield clean and see things with a fresh perspective. And I’m really looking forward to it. 🤓 How will you recharge this summer? (and if not now, when?) A few tips: 👓 Create some distance from the constant inputs and notifications that describe your typical day. 👋 Reconnect with people – invite them over for a bonfire, meetup for coffee, go for a walk together. 🌳 Get outside and reset your attention and energy in nature. 📚 Read, read, read – let your mind wander and wonder. ☕ Small things are great too: an evening walk, a slower morning with coffee outside. Need some inspiration? These two blog posts might help: See you in a few months! Until next time, Michael
Michael Schefman | 321 Liftoff Copyright © 2026 by 321 Liftoff LLC |
Michel Schefman, 321 Liftoff
Starting a business is exciting and ambiguous – and that’s the fun. It’s a time of possibility, experimentation, imagination, and showing the world what you can do. But, it can also feel slow, frustrating, and full of traps and distractions, leaving potential entrepreneurs to question their self-worth and to wonder why they started in the first place. As a small business coach, I’ll help you cultivate an entrepreneur’s mindset, so you can start and grow your businesses with confidence and step boldly into the role of business owner. Subscribe to get access to weekly tips, small business interviews, and more.
I tend to have a big to-do list every weekend. I’m usually too ambitious and want to clean every square inch of the house, try a bunch of new experiments in the kitchen – oh and then deep clean the kitchen after that, and have a little family time too. And, most weekends… I get a little overwhelmed with the size of the list. Sometimes I sit and stare at it, unsure where to begin. It keeps happening though – as if I’m meant to learn the same lesson over and over until it sticks: “Oh right,...
This summer we lived through a kitchen remodel. We crammed our kitchen into dozens of boxes and built a temporary setup on a small IKEA table kitchen near the front door. It was exciting to see progress and challenging to live without a real sense of place. I don’t offer this as a complaint. I’m overjoyed we get to transform our home. At the same time, it's essential context: there was just a low hum of stress in our house for months. This was a summer of disruption. Disruption is neither...
In my last newsletter in May, I said: “I’ll be taking a break from the weekly newsletter this summer, giving myself time to recharge and focus on a few projects I’m excited to share with you this fall.” And I meant it. There was indeed a plan. Actually, it was more than a plan. Things were in motion. Things I was excited about. In fact, I was certain this plan was the right plan. And, then, none of it happened. None of it. What happened? In a word: perspective. The first two weeks of summer,...