Starting a business is exciting and ambiguous – and that’s the fun. It’s a time of possibility, experimentation, imagination, and showing the world what you can do. But, it can also feel slow, frustrating, and full of traps and distractions, leaving potential entrepreneurs to question their self-worth and to wonder why they started in the first place. As a small business coach, I’ll help you cultivate an entrepreneur’s mindset, so you can start and grow your businesses with confidence and step boldly into the role of business owner. Subscribe to get access to weekly tips, small business interviews, and more.
🚀 2 Tips to Overcome Failure
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Hi Reader, If you’re learning, growing, and stretching your comfort zone, at some point, you’re going to fail or make a mistake. Think back to the first time you rode a bike as a kid or learned to ski or tried some other activity. You probably fell down a bunch of times before getting the hang of it. That’s just part of the learning process — we learn from every attempt, even the ones that fail. You might tell your kids the same thing — the problem though is that as adults we forget this stuff still applies to us. So, here are two tips to help you overcome failure when (not if) it happens: Tip 01: Be Kind to YourselfRemember that "I failed" and "I am a failure" are two very different thoughts. One is objective, the other subjective. And, more than likely, you are your harshest critic. Tip 02: Put Failure in ContextDid you fail on the road to something big and bold you've been working toward? No problem, it's just a clue that you're not done yet. Good thing you're tough. There's always more game left to play. Until next time, Michael
Michael Schefman | 321 Liftoff Copyright © 2024 by 321 Liftoff LLC |
Michel Schefman, 321 Liftoff
Starting a business is exciting and ambiguous – and that’s the fun. It’s a time of possibility, experimentation, imagination, and showing the world what you can do. But, it can also feel slow, frustrating, and full of traps and distractions, leaving potential entrepreneurs to question their self-worth and to wonder why they started in the first place. As a small business coach, I’ll help you cultivate an entrepreneur’s mindset, so you can start and grow your businesses with confidence and step boldly into the role of business owner. Subscribe to get access to weekly tips, small business interviews, and more.
Hi Reader, Summer is the perfect time to set work aside and recharge. Yes, I know there’s a lot going on in the world these days – that’s all the more reason to hit pause and savor a small moment or two. Step away from your laptop, turn off notifications, and let yourself unplug completely. A true pause allows you to reset your perspective. Here are 3 ideas to help you make the most of it: 1. Soak in the outdoors. Take a hike, visit a park, or enjoy your morning coffee outside. Sunlight and...
Hi Reader, What if constraints weren’t barriers, but tools for innovation? Think of NASA designing rocket boosters – they used gravity constraints to reach escape velocity. Or Apple asking, “What if a computer could fit in your pocket?” They used size and mobility as key constraints. Your business has constraints too (so does your life): time, budget, energy, etc. Instead of seeing them as problems, embrace them. Constraints force focus and spark creative solutions. For example, if you only...
Hi Reader, Customers rarely decide to buy something on a whim – they go through a process. Understanding this process can help you build better sales and marketing strategies. The 5 stages of the Purchase Decision Process are: Problem Recognition: What’s their pain point? Information Search: How are they looking for solutions? Evaluation of Alternatives: What makes you stand out? Purchase Decision: How easy is it to choose you? Post-Purchase Behavior: Do they feel good about their choice?...